There is nothing in that article other than speculation. There is no kicking & screaming, only crickets. Tesla's silence and complete absence of detail tells us nothing... no motive. You know quite well I was referring to the small/affordable market... vehicles like Corolla... around $25k.
Whatever the modus operandi of the entry level EV future holds, the current leaders of the entry level priced EV in the US is still the Leaf and the Niro, unless I'm missed one or two that are even cheaper. Before ( incentives ) the base Leaf is 27k the base Niro is 40k the base EV6 is 41k for comparison purposes
2022 Chevy Bolt EV From $31,500 2022 Chevy Bolt EUV From $33,500 2022 Hyundai Kona EV From $34,000 2022 Mazda MX-30 EV From $33,470 2023 Mini Cooper EV From $33,900
Claims of "kicking & screaming" come down to audience. It's getting difficult to deny that was used as a distraction from addressing the challenges other automakers have faced. Priorities are changing now that the technology is proven. Moving to the next stage is something some are not ready for. Tesla falls into the one-hit-wonder category, shifting from S/X to 3/Y. They are large, expensive and overpowered. Absence of diversity is a red-flag for its supposed mission to be an automaker for all. GM has been lost, pursuing conquest rather than focusing on their own loyal customers. Their high-end and one-off choices are not a real answer. That long promised "nicely under $30,000" goal remains in the someday category. Fortunately, we are seeing Hyundai/Kia and VW on that track to deliver mainstream choice. Unfortunately, their offerings don't focus on "right-size" configurations yet. Emphasis has been on want, rather than need, so far. Toyota gets a lot of grief for targeting 250 miles (EPA range estimate) and 150 kW as a useful balance for their own showroom shoppers. That gets twisted into a narrative of "kicking & screaming" when it is really a matter of ignoring noise from enthusiasts. What they deem important is not what critical thinking tells us. It should be obvious how different priorities are.
no red flag for a 10 year old auto company, they will likely get to the ev for all first at the rate legacy mfgs are moving. when you're selling every car you can make, there's no sense rushing to the finish line
yes we agree - you were referring to the small/affordable market - of gas burners. That's a lot of deflection. No one gives Toyota grief for range and charging speed. Grief was for anti electric car advertising and publicly bashing them for years. That's what is meant by kicking and screaming, having to be dragged into the 2020s. Toyota is welcomed into the fold too all be it a Johnny come lately. They will undoubtedly do just fine, too.
Ignoring the principle of business is red flag. Wrong. It happened already in China. Another business principle ignored.
$42,000+ isn't in affordable auto territory. Yes, Toyota has Plans for other BEV models. What is the timeline for the affordable one? What will be the pricing? More importantly, how many will Toyota make? An affordable EV that is appealing to the masses doesn't make a difference if manufacturing is limited to 30k a year. Tesla is production constrained, and already has back orders for the 3 and Y. Despite their stock worth, they don't have the design team size of the legacy automakers. They'll do an affordable car at some point, but are now putting effort into a pick up, which is a far larger segment in the US than affordable car. China got to affordable EVs because the government was pushing them, and also because of laxer safety standards. Without the Chinese government, or CARB, we may not have had any plug ins from Toyota at this time. Affordable trim levels of the bZ4X exist because of Canada's EV incentive structure.
What's all the fussz bout the growth potential of what is it now, what 4%?, of the automotive market? Are we getting close to 5% yet? Such a big fuss and bad feelings all round about what should a cud a wood a have or should have happened long ago and still hasn't happened and probably wouldn't happen for a long time, if history is any guide. Hello !
The article spoke of 1.8 and 2 and 2.5L. With the new MPG requirements, not surprising. Didn't say what vehicles they were targeted for.
It's probably worth looking at the competition. An installed level 2 for Tesla is 2022 EV Charging Stations Cost | Install Level 2 or Tesla --- $750 – $2,600 Average Total Cost (Charger + Install) for a Tesla. I have no idea how Hill got one installed so cheap. All over the web I see people griping about $1000 or more to put in a tesla charger.