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Prius pricing increase

Discussion in 'Dealers & Pricing' started by Dianne, Mar 2, 2004.

  1. Dianne

    Dianne New Member

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    Gang, read this entire post start to finish. I know someone's gonna go off half-cocked if I do not insist that it be read completely. Then, being half-cocked is a personal problem, LOL!

    Toyota's raised the base price of the Prius by $300.

    That said, it was less than I expected and certainly what the market will bear.

    The CIRC system in dealerships will enable anyone with a Prius request placed by their dealership by March 9th, 2004, to get that $300 cash increase back from Toyota NATIONAL in 6-8 weeks after buying their car -- it is not applied at the dealership level.

    Anyone requesting a car after March 10th will pay for their car based on the increased MSRP with no additional refund/compensation from Toyota. The way the customer info is entered into the database will have to match the car's sale information or Toyota will never know to send the pre-March 10th vehicle request already in the system refund $.

    Dianne
     
    #1 Dianne, Mar 2, 2004
  2. johnp

    johnp New Member

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    How common a practice is it to raise the list price mid-year? I don't pay a lot of attention to car prices but I don't remember one ever going up after introduction. Is this Toyota trying to bring the supply/demand equation back into reason? Or... Is this Toyota passing on the cost of the increased production?

    The car is still a fantastic value.

    John
     
    #2 johnp, Mar 3, 2004
  3. boa8

    boa8 New Member

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    #3 boa8, Mar 3, 2004
  4. Dianne

    Dianne New Member

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    A lot of cars in the Lexus and Toyota lineup took a pricing increase - not just Prius. It happens with Toyota often - a small mid year incremental change. I've been with Toyota for nearly 25 years. Used to happen about once eevry 2 months about 2 decades ago, when the yen vs. dollar was in constant fluctuation.
     
    #4 Dianne, Mar 4, 2004
  5. Dauth

    Dauth New Member

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    The domestics do it too. It is not uncommon to see moderate price increases (a couple of hundred dollars) throughout the model year. I believe Dodge just increased the base price on their trucks a month or so ago. Seems ironic that they (the domestics) would raise prices at the same time they offer such large rebates.
     
    #5 Dauth, Mar 4, 2004
  6. casc

    casc New Member

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    How Convenient. I just got given the news of a price increase... which sparked the following question in my mind.....

    Does anyone know if the signed order forms we all got to fill out with
    our deposits constitute a sales contract?

    The rebait (deliberate misspelling) scheme is all well and good but aren't the dealers risking a visit from the State AG's office for bait and switch?

    I suppose the way around it is to have a car come in that doesn't match the order form and offer it to us..... but still.

    cas (tideland/seaside/anything but brown blak or white #7 who's dealer is now playing the "well we think your car was on the feb 23 boat in LA but we can't find it and toyota won't talk to us" game :x )

    PS hope this isn't going off half cooked :mrgreen:
     
    #6 casc, Mar 4, 2004
  7. satchm0

    satchm0 New Member

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    I'm with you, casc! I understand that it will end up a wash when the "rebait" finally shows up. But still -- a signed contract should be binding!
     
    #7 satchm0, Mar 4, 2004
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