Just saw this on a Toyota Stock market info about the Prius. Quite an increase in one Month Sales of Toyota's Prius model gas-electric hybrid were up 49.2% to 3,778 units sold in March Well mine was not one of these....... Steve ~~~_/)_~~~
Wonder if those are world-wide numbers. Elsewhere on the board, they've mentioned that the '04 Prius didn't go on sale in Europe until Feb. of this year. (At least in the Netherlands.)
These are US Sales figures. Here's a breakdown: Code: TOYOTA Â RETAIL Â SALES (INCLUDES FLEET & HAWAII) March, 2004 Â Â Â Â Â Â Â Â Â Â ----- CURRENT MONTH ----- Â Â Â Â Â Â Â Â -- CALENDAR YEAR TO DATE -- Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â DSR % Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â DSR % Â Â Â Â Â Â Â Â Â Â Â Â Â 2004 Â Â Â Â Â 2003 Â Â CHG Â Â Â Â Â 2004 Â Â Â Â Â 2003 Â Â CHG PRIUS Â Â Â Â Â Â Â Â Â Â 3,778 Â Â Â Â 2,532 Â Â 49.2 Â Â Â Â 9,918 Â Â Â Â 6,106 Â Â 60.3 A note: Sales are down for Toyota on every passenger car except for the Prius. Code: TOYOTA Â RETAIL Â SALES (INCLUDES FLEET & HAWAII) March, 2004 Â Â Â Â Â Â Â Â Â Â ----- CURRENT MONTH ----- Â Â Â Â Â Â Â Â -- CALENDAR YEAR TO DATE -- Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â DSR % Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â DSR % Â Â Â Â Â Â Â Â Â Â Â Â Â 2004 Â Â Â Â Â 2003 Â Â CHG Â Â Â Â Â 2004 Â Â Â Â Â 2003 Â Â CHG ECHO Â Â Â Â Â Â Â Â Â Â Â Â 384 Â Â Â Â 3,787 Â Â -89.9 Â Â Â Â 1,338 Â Â Â Â 9,556 Â Â -86.2 COROLLA Â Â Â Â Â Â Â Â Â 28,199 Â Â Â Â 32,611 Â Â -13.5 Â Â Â 75,125 Â Â Â Â 75,997 Â Â -2.4 CELICA Â Â Â Â Â Â Â Â Â Â Â 979 Â Â Â Â 1,476 Â Â -33.7 Â Â Â Â 2,608 Â Â Â Â 3,516 Â Â -26.8 CAMRY Â Â Â Â Â Â Â Â Â Â 35,100 Â Â Â Â 38,656 Â Â -9.2 Â Â Â 96,180 Â Â Â Â 94,004 Â Â Â 1.0 AVALON Â Â Â Â Â Â Â Â Â Â 3,827 Â Â Â Â 4,917 Â Â -22.2 Â Â Â Â 9,883 Â Â Â Â 13,016 Â Â -25.1 MR2 SPYDER Â Â Â Â Â Â Â Â Â 274 Â Â Â Â Â 307 Â Â -10.7 Â Â Â Â Â 712 Â Â Â Â Â 724 Â Â -3.0 PRIUS Â Â Â Â Â Â Â Â Â Â 3,778 Â Â Â Â 2,532 Â Â 49.2 Â Â Â Â 9,918 Â Â Â Â 6,106 Â Â 60.3 SCION xA Â Â Â Â Â Â Â Â Â 1,648 Â Â Â Â Â - Â Â Â -- Â Â Â Â Â 3,486 Â Â Â Â Â - Â Â Â -- SCION xB Â Â Â Â Â Â Â Â Â 3,551 Â Â Â Â Â - Â Â Â -- Â Â Â Â Â 7,675 Â Â Â Â Â - Â Â Â -- TOTAL TOYOTA DIV. Â PASS. CAR Â Â Â Â Â Â Â 77,740 Â Â Â Â 84,286 Â Â -7.8 Â Â Â 206,925 Â Â Â 202,919 Â Â Â 0.6 ES 330 Â Â Â Â Â Â Â Â Â Â 6,876 Â Â Â Â 5,376 Â Â 27.9 Â Â Â 17,676 Â Â Â Â 13,924 Â Â 25.3 LS 430 Â Â Â Â Â Â Â Â Â Â 3,010 Â Â Â Â 1,517 Â Â 98.4 Â Â Â Â 7,877 Â Â Â Â 4,503 Â Â 72.6 SC 430 Â Â Â Â Â Â Â Â Â Â Â 900 Â Â Â Â Â 808 Â Â 11.4 Â Â Â Â 1,998 Â Â Â Â 2,246 Â Â -12.2 GS 300 Â Â Â Â Â Â Â Â Â Â Â 452 Â Â Â Â Â 855 Â Â -47.1 Â Â Â Â 1,683 Â Â Â Â 2,326 Â Â -28.6 GS 430 Â Â Â Â Â Â Â Â Â Â Â 69 Â Â Â Â Â 150 Â Â -54.0 Â Â Â Â Â 312 Â Â Â Â Â 463 Â Â -33.5 IS 300 Â Â Â Â Â Â Â Â Â Â 1,007 Â Â Â Â 1,453 Â Â -30.7 Â Â Â Â 2,457 Â Â Â Â 3,392 Â Â -28.5 TOTAL LEXUS PASS. CAR Â Â 12,314 Â Â Â Â 10,159 Â Â 21.2 Â Â Â 32,003 Â Â Â Â 26,854 Â Â 17.6 TOTAL TOYOTA PASS. CAR Â 90,054 Â Â Â Â 94,445 Â Â -4.6 Â Â Â 238,928 Â Â Â 229,773 Â Â Â 2.6 SIENNA Â Â Â Â Â Â Â Â Â 15,724 Â Â Â Â 6,603 Â Â 138.1 Â Â Â 42,145 Â Â Â Â 17,880 Â Â 132.6 RAV4 Â Â Â Â Â Â Â Â Â Â Â 6,481 Â Â Â Â 7,016 Â Â -7.6 Â Â Â 16,789 Â Â Â Â 17,213 Â Â -3.7 4RUNNER Â Â Â Â Â Â Â Â Â 10,018 Â Â Â Â 8,334 Â Â 20.2 Â Â Â 27,794 Â Â Â Â 22,392 Â Â 22.5 HIGHLANDER Â Â Â Â Â Â Â 11,311 Â Â Â Â 11,193 Â Â Â 1.1 Â Â Â 29,293 Â Â Â Â 27,137 Â Â Â 6.5 LAND CRUISER Â Â Â Â Â Â Â Â 557 Â Â Â Â Â 457 Â Â 21.9 Â Â Â Â 1,501 Â Â Â Â 1,413 Â Â Â 4.8 SEQUOIA Â Â Â Â Â Â Â Â Â 5,036 Â Â Â Â 4,671 Â Â Â 7.8 Â Â Â 14,055 Â Â Â Â 13,270 Â Â Â 4.5 TOTAL SUV Â Â Â Â Â Â Â Â 33,403 Â Â Â Â 31,671 Â Â Â 5.5 Â Â Â 89,432 Â Â Â Â 81,425 Â Â Â 8.4 4X2 TACOMA Â Â Â Â Â Â Â Â 8,534 Â Â Â Â 8,513 Â Â Â 0.2 Â Â Â 22,153 Â Â Â Â 20,863 Â Â Â 4.8 4X4 TACOMA Â Â Â Â Â Â Â Â 5,124 Â Â Â Â 5,314 Â Â -3.6 Â Â Â 14,733 Â Â Â Â 13,525 Â Â Â 7.5 TOTAL TACOMA Â Â Â Â Â Â 13,658 Â Â Â Â 13,827 Â Â -1.2 Â Â Â 36,886 Â Â Â Â 34,388 Â Â Â 5.9 TUNDRA Â Â Â Â Â Â Â Â Â Â 8,671 Â Â Â Â 7,845 Â Â 10.5 Â Â Â 23,941 Â Â Â Â 20,293 Â Â 16.4 TOTAL PICKUP Â Â Â Â Â Â 22,329 Â Â Â Â 21,672 Â Â Â 3.0 Â Â Â 60,827 Â Â Â Â 54,681 Â Â Â 9.8 TOTAL TOYOTA DIV. Â LT TRUCK Â Â Â Â Â Â Â 71,456 Â Â Â Â 59,946 Â Â 19.2 Â Â Â 192,404 Â Â Â 153,986 Â Â 23.3 LX 470 Â Â Â Â Â Â Â Â Â Â Â 713 Â Â Â Â Â 617 Â Â 15.6 Â Â Â Â 2,080 Â Â Â Â 1,770 Â Â 16.0 GX 470 Â Â Â Â Â Â Â Â Â Â 2,947 Â Â Â Â 2,663 Â Â 10.7 Â Â Â Â 7,536 Â Â Â Â 6,668 Â Â 11.5 RX 330 Â Â Â Â Â Â Â Â Â Â 9,039 Â Â Â Â 7,410 Â Â 22.0 Â Â Â 23,773 Â Â Â Â 16,896 Â Â 38.9 TOTAL LEXUS Â LIGHT TRUCK Â Â Â Â Â Â 12,699 Â Â Â Â 10,690 Â Â 18.8 Â Â Â 33,389 Â Â Â Â 25,334 Â Â 30.1 TOTAL TOYOTA Â LIGHT TRUCK Â Â Â Â Â Â 84,155 Â Â Â Â 70,636 Â Â 19.1 Â Â Â 225,793 Â Â Â 179,320 Â Â 24.3 TOTAL TOYOTA DIV. Â Â Â 149,196 Â Â Â 144,232 Â Â Â 3.4 Â Â Â 399,329 Â Â Â 356,905 Â Â 10.4 TOTAL LEXUS Â Â Â Â Â Â Â 25,013 Â Â Â Â 20,849 Â Â 20.0 Â Â Â 65,392 Â Â Â Â 52,188 Â Â 23.7 TOTAL TOYOTA Â Â Â Â Â Â 174,209 Â Â Â 165,081 Â Â Â 5.5 Â Â Â 464,721 Â Â Â 409,093 Â Â 12.1
Oh, it's a 49.2% increase from March 2003. Initially, I thought the increase was compared to February 2004. (Yeah, I know -- I should have thought it through. Where would all those extra Prii come from? :? ) That doesn't surprise me a lot, really, between the (to my mind) vast improvements in the 2004 Prius from the 2003, the value for money of the '04, and the 1st year demand for a "hot new model". Still, very pleasing to see. Now that opens up a can of speculation. Is it that Americans are buying far more trucks & SUVs than cars this year, for every automobile manufacturer? Or, with the exception of the Prius, is the Toyota 2004 car lineup considered substandard to the competition? (Guess you'd have to look at Honda, Ford and GM sales.) It would also be interesting to see the effect of the price of gas going sharply up -- and staying up -- on the sales figures a year from now.
Danny: As an economist, we tend to have limited eyesight :roll: . Could you please advise source of data so I can see it without being out of format so to speak. Thanks!
Not sure if you can view this or not, but this is an article that I have access to because I have Toyota Press Credentials: http://pressroom.toyota.com/photo_library/...tml?id=20040401 The format posted above is actually the real format the webpage is in - looks like an ASCII file Here's the full press release: Code: Toyota Reports Best-Ever March Sales And Record-Setting First Quarter 04/01/2004 Torrance, CA Toyota Motor Sales (TMS), U.S.A., Inc., today reported best-ever March sales of 174,209, an increase of 5.5 percent from last year's record March. Toyota also posted its best-ever first quarter in 47 years of business in the U.S. with sales of 464,721, up 12.1 percent over the same period last year. "Despite skyrocketing fuel prices, industry sales, especially in the light truck segment, remain strong," said Jim Press, TMS executive vice president and COO. "We anticipate a dramatic shift into higher fuel efficiency models if oil prices remain high." The Toyota Division had a best-ever March with 149,196 units sold, up 3.4 percent. The Lexus Division enjoyed its best-ever March with sales of 25,013, an increase of 20.0 percent. Toyota Division reported best-ever March light truck sales of 71,456, an increase of 19.2 percent. Leading the way was the Sienna van with its best-ever sales month of 15,724 units sold, an increase of 138.1 percent over the same period last year and breaking its previous sales record set just last month. Toyota mid-size sport utility vehicles (SUV) recorded strong March sales as the Highlander posted 11,311 sales, up 1.1 percent, while the 4Runner sold 10,018 units, up 20.2 percent. The Tundra full-size pickup posted sales of 8,671, an increase of 10.5 percent. The Sequoia full-size SUV also enjoyed strong sales of 5,036 units, up 7.8 percent. Sales of the Land Cruiser full-size SUV were up 21.9 percent. Scion, the new car marque from TMS, reported its second consecutive best-ever month with 5,199 units sold in March. The popular xB urban utility vehicle posted a best-ever 3,551 units sold. The xA hatchback also recorded best-ever sales of 1,648. Toyota passenger car sales got a boost from the Prius gas-electric hybrid mid-size sedan, which posted best-ever March sales of 3,778, an increase of 49.2 percent. Lexus Division light trucks enjoyed best-ever March sales of 12,699, an increase of 18.8 percent. The record-setting month was led by the RX 330 luxury SUV with best-ever March sales of 9,039, up 22.0 percent. The GX 470 luxury mid-size SUV posted best-ever March sales of 2,947, an increase of 10.7 percent, while sales of the LX 470 full-size luxury SUV were up 15.6 percent. Lexus passenger car sales were up 21.2 percent with 12,314 units sold. The ES 330 luxury sedan recorded its best-ever March with sales of 6,876, an increase of 27.9 percent. The LS 430 flagship luxury sedan posted strong sales of 3,010, up 98.4 percent, while sales of the SC 430 hardtop convertible rose 11.4 percent. Sales of North American-built vehicles accounted for 63.9 percent of total March sales. TOYOTA  RETAIL  SALES (INCLUDES FLEET & HAWAII) March, 2004           ----- CURRENT MONTH -----         -- CALENDAR YEAR TO DATE --                         DSR %                DSR %              2004      2003   CHG      2004      2003   CHG ECHO             384     3,787   -89.9     1,338     9,556   -86.2 COROLLA          28,199     32,611   -13.5    75,125     75,997   -2.4 CELICA            979     1,476   -33.7     2,608     3,516   -26.8 CAMRY           35,100     38,656   -9.2    96,180     94,004    1.0 AVALON           3,827     4,917   -22.2     9,883     13,016   -25.1 MR2 SPYDER          274      307   -10.7      712      724   -3.0 PRIUS           3,778     2,532   49.2     9,918     6,106   60.3 SCION xA          1,648      -    --      3,486      -    -- SCION xB          3,551      -    --      7,675      -    -- TOTAL TOYOTA DIV.  PASS. CAR        77,740     84,286   -7.8    206,925    202,919    0.6 ES 330           6,876     5,376   27.9    17,676     13,924   25.3 LS 430           3,010     1,517   98.4     7,877     4,503   72.6 SC 430            900      808   11.4     1,998     2,246   -12.2 GS 300            452      855   -47.1     1,683     2,326   -28.6 GS 430            69      150   -54.0      312      463   -33.5 IS 300           1,007     1,453   -30.7     2,457     3,392   -28.5 TOTAL LEXUS PASS. CAR   12,314     10,159   21.2    32,003     26,854   17.6 TOTAL TOYOTA PASS. CAR  90,054     94,445   -4.6    238,928    229,773    2.6 SIENNA          15,724     6,603   138.1    42,145     17,880   132.6 RAV4            6,481     7,016   -7.6    16,789     17,213   -3.7 4RUNNER          10,018     8,334   20.2    27,794     22,392   22.5 HIGHLANDER        11,311     11,193    1.1    29,293     27,137    6.5 LAND CRUISER         557      457   21.9     1,501     1,413    4.8 SEQUOIA          5,036     4,671    7.8    14,055     13,270    4.5 TOTAL SUV         33,403     31,671    5.5    89,432     81,425    8.4 4X2 TACOMA         8,534     8,513    0.2    22,153     20,863    4.8 4X4 TACOMA         5,124     5,314   -3.6    14,733     13,525    7.5 TOTAL TACOMA       13,658     13,827   -1.2    36,886     34,388    5.9 TUNDRA           8,671     7,845   10.5    23,941     20,293   16.4 TOTAL PICKUP       22,329     21,672    3.0    60,827     54,681    9.8 TOTAL TOYOTA DIV.  LT TRUCK        71,456     59,946   19.2    192,404    153,986   23.3 LX 470            713      617   15.6     2,080     1,770   16.0 GX 470           2,947     2,663   10.7     7,536     6,668   11.5 RX 330           9,039     7,410   22.0    23,773     16,896   38.9 TOTAL LEXUS  LIGHT TRUCK       12,699     10,690   18.8    33,389     25,334   30.1 TOTAL TOYOTA  LIGHT TRUCK       84,155     70,636   19.1    225,793    179,320   24.3 TOTAL TOYOTA DIV.    149,196    144,232    3.4    399,329    356,905   10.4 TOTAL LEXUS        25,013     20,849   20.0    65,392     52,188   23.7 TOTAL TOYOTA       174,209    165,081    5.5    464,721    409,093   12.1 MEMO: DOM. COROLLA       26,851     25,942    3.5    71,687     60,338   17.2 DOM. CAMRY        32,231     35,681   -9.7    85,594     79,344    6.5 DOM. PICKUP        22,329     21,672    3.0    60,827     54,681    9.8 DOM. RX 330        5,307      -    --     13,037      -    -- TOYOTA DIV.  IMPORT CAR       14,831     17,746   -16.4    39,761     50,221   -21.9 LEXUS IMPORT CAR     12,314     10,159   21.2    32,003     26,854   17.6 TOYOTA DIV NA  BUILT CARS       62,909     66,540   -5.5    167,164    152,698    8.0 TOTAL TOYOTA CARS     90,054     94,445   -4.6    238,928    229,773    2.6 TOYOTA DIV. IMPORT  LT TRUCK        28,367     27,000    5.1    75,377     68,155    9.1 LEXUS IMPORT LT TRUCK   7,392     10,690   -30.9    20,352     25,334   -20.7 TOYOTA DIV NA BUILT  LT TRUCK        43,089     32,946   30.8    117,027     85,831   34.6 LEXUS NA BUILT  LT TRUCK         5,307      -   --       13,037      -   -- TOTAL TOYOTA LT TRUCK   84,155     70,636   19.1    225,793    179,320   24.3 SPORT UTILITY VEHICLES  46,102     42,361    8.8    122,821    106,759   13.5  Memo: Lexus Sport   Utility       12,699     10,690   18.8    33,389     25,334   30.1 SMALL VANS        15,724     6,603   138.1    42,145     17,880   132.6 PICKUPS          22,329     21,672    3.0    60,827     54,681    9.8 * NORTH AMERICAN BUILT VEHICLES COROLLA          26,851     25,942    3.5    71,687     60,338   17.2 CAMRY           32,231     35,681   -9.7    85,594     79,344    6.5 AVALON           3,827     4,917   -22.2     9,883     13,016   -25.1 SIENNA          15,724     6,603   138.1    42,145     17,880   132.6 PICKUP          22,329     21,672    3.0    60,827     54,681    9.8 SEQUOIA          5,036     4,671    7.8    14,055     13,270    4.5 RX 330           5,307      -    --     13,037      -    -- TOTAL          111,305     99,486   11.9    297,228    238,529   23.0 N.A. VEHICLES % OF TOTAL  63.9%     60.3%         64.0%     58.3% SELLING DAYS         26       26           76       75 DSR = DAILY SELLING RATE
Well, the Prius is up 60% Year To Date over '03 However, the LS 430 is up 72% and the new Sienna is up 132% The real question is, are there enough digits in their spreadsheet column to show the increase the Prius would have had if it had been available to buy
Heard my first radio commercial for the Lexus Hybrid on PBS of all places. I knew it was coming. Maybe the commercials mean it is here. Whatshisname
Since people were asking for month-over-month sales figures since the beginning of the '04 model: Code: Oct 03    4085 Nov 03    5584 Dec 03    4025 Jan 04    2925 Feb 04    3215 Mar 04    3778 --------------------- Total    23612 If the 47,000 refers to 2004 model run, then there would be 3898 cars left per month... (FYI, Sep 03 was 112 cars).
Some of those Oct and later sales are certainly remaindered '03s. No telling how many though. I'm sure Toyota loaded the pipeline with pre-production as is normally done with new models so there would be more available first month or two, but there were also old models sitting on the lots, and they would be in those numbers.
Found an update on European Prius sales. Key points: Toyota 1st Quarter 2004 sales up 23% in Europe Prius sales up from 1st quarter 2003 by 668% (not a typo) -- 2,088 units total for first quarter (if I read it right.)
I considered that possibility. That's why I mentioned that the September '03 numbers were 112. So, I wouldn't expect more than 100 or so classics in October & following months...not a large error.
That's possible, but I'm not so sure about it being down in the low hundereds nationwide. Around here, people were holding off waiting for the '04s so '03s were stacking up on the lots. There were a number around. After the '04s proved impossible to get they were able to sell the '03s quite handily. I have no idea how many that actually was, but it was at least observable at multiple dealers locally. Also, in reading all the groups in that time-frame, I anecdotally noticed a lot of folks who were settling for '03s.
