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How Come......

Discussion in 'Chevrolet Volt' started by dbcassidy, May 30, 2012.

  1. dbcassidy

    dbcassidy Toyota Hybrid Nation, 8 Million Strong

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    How come on all the local Chevy commercials I see Malibus, Impalas, Equinoxes, Silverados but no Volts?

    How come on a nationally popular t.v. show sponsored by Chevy - Hawaii 50, a cast member isn't tooling around on the big island in a Volt fighting crime? Seems like a golden opportunity to get prime exposure to the viewing public.

    Could it be the GM board of directors had a new calculation on the Volt product and they are not to fond of the new numbers?

    Could it be that there is a level of disenchantment within the GM corporate world with the Volt?

    Just some observations.

    DBCassidy
     
    #1 dbcassidy, May 30, 2012
  2. FL_Prius_Driver

    FL_Prius_Driver Senior Member

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    Maybe you don't watch enough TV?! There have been a whole series of Volt Commercials with individual owners.
     
    #2 FL_Prius_Driver, May 30, 2012
  3. drinnovation

    drinnovation EREV for EVER!

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    Even if you want to consider "TV show" product placement it been on Mentalist, ​
    "How I met your mother", Entourage, Invention Hunters, and Ultimate Factories.​

    There are potentially dozens of potential reasons why not the volt's not been placed on 5-0 and why the number of commercials are limited, most of those reasons are very benign and some are even logical.

    Or maybe GM Marketing decided not to advertise in parts of MA where sales were already low.. I seen plenty of Volt commercials, but then they are selling well in CO (with the $6000 state tax credit they are a very good deal here).

    ​
     
    #3 drinnovation, May 30, 2012
    bajapat likes this.
  4. cwerdna

    cwerdna Senior Member

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    I've seen Volt ads on TV, including those w/supposed Volt owners. But, they weren't from local dealer Chevy dealers.

    If there were any from local Chevy dealers, I ignored those ads completely, so I have no idea what's in them.

    FWIW, I watch ALL my TV thru TiVo and blow thru most ads.
     
    #4 cwerdna, May 30, 2012
  5. fotomoto

    fotomoto Senior Member

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    More like flawed logic, I'd say.

    I see Toyota commercials (national and local) none of which featured the prius, prius v, prius c, or pip. Around here, it appears that all they care about are selling Tundra's for thousands off retail. ;) Seriously, I haven't seen Prius spot since the original family roll out campaign. Guess the big T doesn't care about them. :rolleyes:
     
    #5 fotomoto, May 31, 2012
  6. dbcassidy

    dbcassidy Toyota Hybrid Nation, 8 Million Strong

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    #6 dbcassidy, Jun 2, 2012
  7. El Dobro

    El Dobro A Member

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    You don't see Corvette ads, but Chevy still sells them.
     
    #7 El Dobro, Jun 3, 2012
  8. dbcassidy

    dbcassidy Toyota Hybrid Nation, 8 Million Strong

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    Yep, the Corvette does have a "niche" market. The Volt could also be headed to that market segment.
     
    #8 dbcassidy, Jun 4, 2012
  9. cwerdna

    cwerdna Senior Member

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    I've seen a bunch of Volt ads here in CA where they specifically tout the new (eAT-PZEV) version as being eligible for the green HOV stickers. They even have a small picture of the green HOV sticker in the ad.

    Oddly (?) enough, I've seen no PiP ads on TV and haven't seen any i-Miev ads nor Leaf ads touting HOV sticker eligibility.
     
    #9 cwerdna, Jun 13, 2012
  10. austingreen

    austingreen Senior Member

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    I've never seen a prius phv ad, but they don't sell them here. Do they have ads on there?

    The leaf and imev's are bevs, and everyone knows they get hov stickers. I've never seen an imev ad either. The volt did not qualify before, which means they are using ads to get the word out.
     
    #10 austingreen, Jun 14, 2012
  11. cwerdna

    cwerdna Senior Member

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    #11 cwerdna, Jun 14, 2012
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