I stopped by Antioch Toyota (in town for business) and was early so I thought I would see if they had a V ATP car for me to look at. They had at least 6 Gen III available and 2 of those were V with ATP, one in silver and one in white. They have a $1,995 dealer mark-up on the sticker but the salesman and sales manager both said they were flexible on that and seemed willing to sell me one for MSRP. Also the two I looked at did not have any forced options installed on them. I am pretty sure when I am ready to buy I will give them a call and see what they can do for me when the time is right. And just because he was a no pressure, straight shooter, the salesman I spoke with was Roy Gonzales. Offered to let me drive the white one if I wanted; I declined. I would not want someone joy-riding in my next Prius. I know I am going to buy one and do not need to drive one first. Still nice of him to offer. I have never been to their dealership before and have no association with them at all.
I stopped at the Toyota Dealership in Stockton a couple of weeks ago. No dealer mark-up on the 2010 Prius. The overall economy here in Northern California is still pretty weak. I'd walk away from any dealer in this area that has a starting asking price above the sticker. Shop Around!!! You have nothing to lose and everything to gain. Keith Keith
Believe me, when I do buy a Gen III, it will be the exact car I want, I will buy it for less than MSRP and not be forced to take anything I do not want. But thanks for the advice; I too agree that buyers should be in the driver's seat not the seller.
A quick inventory search of local dealer websites in the bay area shows that there are lots and lots of cars in stock. No reason to pay a premium.
I don't recommend Antioch Toyota When I was scouring NorCal for a Prius V w/AT, Antioch Toyota was one of the many dealerships I callled. They were the ONLY dealership with a premium on the Prius V w/AT. When I pointed that out to the salesman, he said there was "a lot of demand" for that model, so they could get away with it. Needless to say, I bought from a different dealer.
