Even though I'm not in the market for a 2010, I really like the new body style. I am very partial to Barcelona red, I traveled some 400+ to get my car in that color. I'm not convinced that the typical OEM paint job is all that hot. Mine sure isn't. My paint has something vaguely hinting at orange peel and the edge lines on reflections aren't really crisp and clear. Other Prii I've looked at closely are similar. I don't know who posted that video. My suspicion is that if was meant to show off the paint, the car and paint has seen considerable work; clay bar and the like to get the surfaces truly smooth. I wouldn't get all in a lather about any pre-release pictures of the paint that may not be real life -- think Playboy centerfold . What counts is what comes off the showroom floor, not the ad copy. Love my Amapola, paint though is only OK. http://priuschat.com/forums/attachm...ide-moldings-installation-amapola-molding.jpg