The toyota Prius is the new "car" token in the Updated edition of Monopoly! I know what my token will be when I play monopoly from now on... Check it out here: http://www.toyota.com/prius/monopoly.html
That will be on my holiday wish list. Do you get extra when you pass Go for using fewer natural resources and not adding fuel emissions to the atmosphere?
<div class='quotetop'>QUOTE(bgdrewsif @ Sep 17 2006, 05:14 PM) [snapback]320900[/snapback]</div> Do you pass GO & then have to pay your opponent $200 because that's what he paid more than you did for gas?
I'm curious how much Toyota paid for this marketing awareness piece. Likely Parker Brothers put this opportunity up for sale to the car manufacturers to see who would pay for it. Most product placements you see in TV and movies nowadays are actually paid placements. Just curious what this one would have cost. Not that this is a bad thing. It'll be cool to grab my Prius play piece.
I suspect that Toyota paid for the car placement. Did you notice the Motorola logo on the cell phone?
<div class='quotetop'>QUOTE(Punkinann @ Sep 21 2006, 11:12 PM) [snapback]323217[/snapback]</div> I don't think they paid. As far as I know, this version of the game was decided on by consumers.