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Prime Selling Well Despite Continued Limited Supply

Discussion in 'Prime Main Forum (2017-2022)' started by iplug, Mar 2, 2017.

  1. iplug

    iplug Senior Member

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    Prime sales are still supply constrained and it has not yet fully rolled out to 50 states, but continues to pull solid numbers. "Toyota has briefly crested ~1,000 units in stock, but has had difficulty staying above the figure so far..."

    [​IMG]

    February 2017 Plug-In Electric Vehicle Sales Report Card
     
  2. huskers

    huskers Senior Member

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    We would be #1 if they could get more here.
     
  3. bwilson4web

    bwilson4web BMW i3 and Model 3

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    Wish we could get the average stay on dealer lot or 'days of inventory.'

    Bob Wilson
     
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  4. bisco

    bisco cookie crumbler

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    nice report, thanks iplug!(y)
     
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  5. wjtracy

    wjtracy Senior Member

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    Prime seems to be doing really well, indeed.
     
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  6. CaliforniaPrius

    CaliforniaPrius Active Member

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    I can only see the number stays the same. The popularity test only starts when the supply can keep up. As soon as we can constantly see prime in the dealer's lot, we will know exactly how popular prime is among all vehicles.
     
  7. bisco

    bisco cookie crumbler

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    i wonder if supply will remain constricted? not a bad strategy.
     
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  8. 'LectroFuel

    'LectroFuel Senior Member

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    I think the Volt's first because the bigger battery and plug in capability is less of an afterthought. I'm not saying the Prime's plug in is an afterthought, but just more so than the Volt.
     
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  9. iplug

    iplug Senior Member

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    My guess is that deeper discounts off MSRP on the Volt explain a lot of the sales volume. The Prime continues to maintain the $1,000 manufacturer incentive into March, but according to KBB the "fair purchase price" of the Volt LT is currently around $3,000 off MSRP (Kelley Blue Book). Toyota could probably discount the Prime further once up to production capacity if they want to claim the plug-in sales crown.

    The current generation Volt has been out long enough that it has been a 50 state vehicle for some time and production capacity should have caught up to demand many months ago. Guessing it will take the Prime 2-3 more months to hit both of these targets.
     
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  10. Prius Maximus

    Prius Maximus Senior Member

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    One word. supply.

    I just checked. There are now 2 primes within 100 miles of me. (YUGE progress!!!) Meanwhile, there are well over 100 Volts within 50 miles. when there are 100 Primes within 50 miles, then we can meaningfully compare sales.
     
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  11. 'LectroFuel

    'LectroFuel Senior Member

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    I have 152 new Primes within 100 miles of me and 1 used Advanced Prime with 1400 miles. $4500 off new MSRP.

    It just shows that their priority is California, but they should definitely move some of these to the South, Midwest, East, etc.

    BTW, I think it's concentrated in SoCal because I searched within 100 miles of San Francisco and only 36 Primes turned up.
     
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  12. huskers

    huskers Senior Member

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    1 used Advanced Prime with 1400 miles??? That must be an interesting story.
     
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  13. wjtracy

    wjtracy Senior Member

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    We should compare to PiP sales in 2012 ....when we get a chance
     
  14. bwilson4web

    bwilson4web BMW i3 and Model 3

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    Not fair as the PiP was CARB state. @john1701a got his going out of state. But I did too.

    Bob Wilson
     
  15. wjtracy

    wjtracy Senior Member

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    Here's how PiP got started.
    PiP had a fairly high initial price in CA (ask bisco) and sales fell off, followed by bargain discount prices on the East Coast in the Fall of 2012, which got the ball rolling. For Prime, we probably have a new dynamic whereas Toyota needs to sell cars in CA for CARB ZEV credits, and probably for 2012 PiP, maybe they sent too many to East Coast, not knowing demand was going to be as CA-centric as it has turned out to be..

    Monthly-Plug-In-Sales-2012-Finalv4.png
     
  16. 'LectroFuel

    'LectroFuel Senior Member

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    Some rats probably chewed through the wires encased with soy:ROFLMAO:. He already put on HOV lane stickers
     
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  17. bisco

    bisco cookie crumbler

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    well, the fed and state tax credits are gone, right? at $4,500. off, he's trying to make 3 or 4 grande.
     
  18. El Dobro

    El Dobro A Member

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    The dealer I bought my PiP from has 14 Primes and the prices start at $2500 off retail.
     
  19. Tideland Prius

    Tideland Prius Moderator of the North
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    Probably demo car.

    Prime's credit is only $4,500. CA rebate is $1,500. So it's $1,500.
     
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  20. bisco

    bisco cookie crumbler

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    plus the $1,000. rebate, and any other discounts they got. or maybe it's a dealer car?