I'm looking for a few good one liners that could be good rules for the less enlightened drivers out there. (to use on twitter) Something like... Try to put 5 seconds in between when you use the gas pedal and brake pedal. And then a cost effectiveness number might even spur them to give it a try. Obviously they would have to be very generalized statements but even if it doesn't apply to all situations that is perfectly fine. Please feel free to post your own or tweak mine.
I don't mean to piss in anybody's potted plant, but it's not going to work. Everybody thinks that they're (at least) an 'average' driver, and will presume that you're talking (tweeting) about everybody else. This, despite the fact that Americans are generally abysmal drivers. "If you can't see their rear tires...you're waaay too close!"
I was thinking more along the lines of saying something very simple that everyone could do without a ton of effort. And then mentioning the cost savings of doing said thing. Money is the universal language. If you get someone's attention financially you have a much better chance of changing their habits.
How about! I'm saving big Buck$ because I get a lot more MPGs than the rest of you F@#k$! Sorry if I offended anyone, but it just popped into my head!!!
Anticipate Traffic Maintain a distance such that if something happens in front of you there is no need to slam on your brakes. Maintain a Constant Speed Avoid wide swings in your speed, caused by slamming on your brakes and then stomping on the accelerator. Drive at an Optimal Speed for your Car For most conventional vehicles, there is a sweet-spot where mpg is optimized. Find it and drive at that speed as often as possible. Avoid Using Your Brakes If you had no brakes on your car how would you drive differently? Cruise and Coast More Often Rather than accelerating until you have to stop, accelerate, cruise and then coast to a stop. Commuting is not a Competitive Sport Stop comparing your rate of travel against other drivers. You'll get there. I have found that regardless of rate of travel, I continue to maintain a 100% arrival rate. That's a start.
The spacing between you and the car in front of you. I avoided one guaranteed crash because I was ensuring three seconds elapsed. The most powerful demonstration is to have something big fall off the vehicle in front of you on the interstate (like a porta-potty). Most folks drive as if nothing like that can possibly happen in their lifetime. It will.
How about this one? "Your vehicle will still operate even if you aren't using either pedal. Try going without either pedal for x number of seconds before every stop light. You might be able to save $y!" Unsure what to put for x and y though. :/
Maintain Safe Tire Pressure Your tire pressures during the coldest part of the day should never be less than the numbers given on the door jamb. Act, Don't React Concentrate and anticipate so that you are aware of dangers and the need to speed up, slow down or change lanes long as soon as possible. And then come Tony's suggestions ...
Silly me, I thought the 3 second rule was over 3 seconds was a lane violation in basketball. I learned what you are talking about as a 2 second rule. Definitely depends on your brakes. I don't like my brakes that much on my prius, so I give myself a little more in this car. Often if you do 3 seconds people will fill the gap in front of you, and its tough to maintain. More is better, but not too much ..... If there isn't much traffic 3 seconds sounds better, but you aren't in those dangerous situations. I see many tailgators that use 1 seconds or less.
^ It was 2-seconds when I was in school, but I guess everything has gone up since then. I always maintain a 3++ second gap except when I'm driving in places where this is impractical (like SOCAL)....then I drive the length of the largest of the two cars on either side of me plus one coat of paint. It's really quite amusing to see people reeeeeeeeeally want to get into that space between me and the car in front of me, but not quite have enough room (or testicular fortitude) to get into it. The gap has saved my bacon more than once, AND despite having some VERY marginally engineered cars (like my '96 Geo) I've never EVER had to replace brakes before, like 100K++. A previous poster (Icarus) is right. Make folks ride a motorcycle for a little while. That would probably help the tailgating and the brake-accelerate-brake-accelerate phenomenon that I see in urban areas. To get back to the OP's question for just a moment, I'd steer clear of some of the more self-righteous or elitists tweets. Like I've said many times before......the Prius community has some (*ah....*) "ambassadors" who are struggling furiously to perpetuate some very unfortunate stereotypes.... I particularly like the "Answer: 3 seconds. What's the question?" idea.
Motorcycle riders make the best hypermilers. Without a doubt, when I'm explaining techniques, the motorcycle riders are sitting there nodding like, "doesn't everyone do this?"