Purchased a 2011 Prius III (without or Nav or Solar) but has rear bumper applique and mats. My old car was acting up so I had to do something soon. The dealer didn't want to budge off MSRP but came in at the USAA price of $25,500. They tried to charge an additional $300 for window etching but ended up waiving it. What they did do was offer me $500 above Kelly Blue Book on my trade in, so after all is said and done the real price I got the Prius III for was: $25,000 + TT&L.
Dealers around here aren't budging much, so I'd say your deal's ok. They only lost $15 for the window etching.
I bought mine late last month for 25K + Tax. Mine is also a III with JBL, Bluetooth and some extra's. Pris II had the most price drop so I think we did good on Prius III.
I got an offer for a Prius III with navigation system, Windows Sills, White color for $26K in the San Francisco Bay area. Is this an average deal or a great deal?
Down here the AAA price for a Three with mats & applique is $24679 (invoice + $500). Given that prices are higher in North Jersey you probably got the best deal you could in the area.